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MOMENTUM ENGINE · FOR MORE DEMAND

Turn empty capacity into revenue.

We find the empty parts of your week or year and run marketing to fill them.

Discuss Your Venue See How Momentum Works
Guests gearing up for laser tag beside the bar at an entertainment center

Make your marketing work harder

Your venue can be full on Saturday and still have lots of empty space during the week.

We help fill those empty hours, days and months.

Mon
After school →
Tue
Race night →
Wed
Team event →
Thu
Birthday →
Fri
Date night →
Sat
Parties →
Sun
Family offer →

More booked capacity. Same venue.

Fuller capacity. Steadier business.

We help you get more bookings and make your business less up and down.

One day we may target families. Another day companies, schools, tourists or groups.

Before Momentum

Some periods are full. Others are empty.

After Momentum

More bookings. Fewer empty periods.

The right offer for the right people.

A quiet Tuesday needs a different offer from a busy Saturday.

Quiet Tuesday After-school offer Local families TikTok, Facebook + Google
Thursday evening Company event Local businesses LinkedIn + Google
Slow February School package Schools Direct outreach + email
Summer morning Tourist offer Visitors nearby Google Maps + Instagram
Saturday afternoon Birthday package Parents TikTok, YouTube + Google
Always on Organic content Anyone searching Instagram, Facebook, LinkedIn, YouTube + Bing SEO

We show the right offer to the right people.

How Momentum engine works.

01

Find the empty space

We find when and where you need more bookings.

02

Create an offer

We give people a good reason to visit.

03

Find the right people

We show the offer to people who are likely to book.

04

Make the content

We create the photos, videos and ads.

05

Send them to book

People click the ad and go straight to the right booking page.

BOOKED 06

See what worked

We track bookings and revenue.

Pricing

One monthly fee. Plus your ad budget.

You pay Thrillantic to create and run the marketing. You pay Google, Meta and other ad platforms directly for the ads.

Paid to Thrillantic · every month

Monthly Momentum Partnership

From €3,000

per month · typical range €4,000–€13,000+

Your price depends on how much marketing work your venue needs.

What it covers

  • Marketing plan
  • Campaign ideas
  • Photos and videos
  • Ads
  • Landing pages
  • Google and social media ads
  • Email and SMS
  • Tracking and improvements
Paid to the platforms · directly

Your advertising spend

You decide the amount

This is the money used to show your ads to people.

You pay the ad platforms directly. We never add extra fees to it.

If your website or booking system needs fixing first, we will tell you and recommend a Tune-Up.

Discuss your venue

Thrillantic’s planning starting point

The 25/75 starting point

A simple starting point:

25% for creating and running the marketing. 75% for showing the ads to people.

This can change depending on your venue.

Paid to Thrillantic

25%

Creating and running the marketing

Paid to the platforms

75%

Showing the ads to people

CAPACITY GROWTH CALCULATOR

See what more bookings could be worth.

See what could happen if you fill more of your empty capacity.

Booked Empty of
Money left from each extra guest

Average spend per guest, after the variable cost of serving them and the advertising cost of winning the booking.

Best result in this model

Money left after marketing

Extra revenue minus guest costs, advertising and the Momentum fee. Rent and existing staff costs are not included.

Fill 25% of available capacity
Extra revenue a month
Money left before marketing
Advertising spend · 1.0× baseline
Momentum Engine fee
Money left after marketing
Fill 50% of available capacity
Extra revenue a month
Money left before marketing
Advertising spend · 1.2× baseline
Momentum Engine fee
Money left after marketing
Fill 75% of available capacity
Extra revenue a month
Money left before marketing
Advertising spend · 1.5× baseline
Momentum Engine fee
Money left after marketing
Fill 90% of available capacity
Extra revenue a month
Money left before marketing
Advertising spend · 2.0× baseline
Momentum Engine fee
Money left after marketing

*This is only an example. Real results will be different for every venue.

How is this calculated?

The calculator looks at what happens when more of your existing capacity gets booked. Your biggest costs — the venue, the attractions, the core team — are already paid, so each extra guest mostly adds spend, minus the cost of serving them and the advertising that won the booking.

The thinking is backed by marketing-effectiveness research. Stronger creative consistently lowers the cost of winning a booking, and established B2C businesses typically invest around 5%–10% of revenue in marketing. Kantar creative-effectiveness research, The CMO Survey

These calculators provide planning estimates. They are not financial advice, final quotations, revenue forecasts or guarantees.

Your accounts. Your data. Your customers.

Your website, ad accounts, analytics and customer data stay under your control.

You pay the ad platforms directly. We never add a hidden markup.

Momentum engine · discuss your venue

Turn unused capacity into booked capacity.

Tell us where your venue has room to grow. We’ll look at your capacity, offers, seasons and current marketing and show you where we’d start.

Looking for something else?

  Opening a new venue? Go to the Kick-Start Engine   People visit the website but do not book? Go to the Tune-Up Engine
You are here Ready for more demand and steadier bookings? Start with the Momentum Engine
  Ready to turn customers into a community? Go to the Loyalty Engine